S02E25 terroir rant

S02E25 terroir rant. Came across this article (https://www.thedrinksbusiness.com/2017/10/bicknell-terroir-is-used-as-a-marketing-tool/) and then came this rant, it is all about terroir, your classic attack on Bourgogne wines or Burgundy wines and all that based on a big misunderstanding. So a terroir in Chablis, Burgundy, Australia or New-Zealand what is it about?

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